All materials on our website are shared by users. If you have any questions about copyright issues, please report us to resolve them. We are always happy to assist you.
...

How to Use HubSpot to Manage Inbound Client Campaigns

by hubspot

on

Report

Category:

Business

Download: 0

Comment: 0

2,587

views

Comments

Description

Download How to Use HubSpot to Manage Inbound Client Campaigns

Transcript

  1. 1. Virtual Workshop: How to Use HubSpotto Manage Inbound Client CampaignsPatrick SheaHead of Channel MarketingHubSpotAl BiedrzyckiSenior Inbound Marketing ConsultantHubSpot
  2. 2. Patrick Shea@mpatricksheaHead of Channel Marketing
  3. 3. Al Biedrzycki@albiedrzyckiSenior Inbound Marketing Consultant
  4. 4. HOUSEKEEPING NOTESWebinar slides & video will be emailed12 Interact on Twitter: #InboundAgency#InboundAgency
  5. 5. INBOUNDMARKETING.1
  6. 6. Inbound Marketing is afundamental shift in how werelate to potentialcustomers#InboundAgency
  7. 7. 200Millionsay “Do NotCall”WHY INBOUND?44%Recycle /Trash86%Skip Ads91%Unsubscribe#InboundAgency
  8. 8. • Client management has changed• Opportunity for smarter relationships• Adopt, outpace & retainWHAT DOES THIS MEAN FOR US?
  9. 9. WHY AGENCIESNEED INBOUND.2
  10. 10. INBOUND AGENCIES...2 Can drive client retainers offred hot trends#InboundAgency1 Have built-in delivery model forscalable growth
  11. 11. INBOUND AGENCIES...1 Can efficiently manage allcritical elements of clientcampaigns to drive success#InboundAgencyCan measure ROI for all clientmarketing activities2
  12. 12. THE HABITS OF ASUCCESSFUL INBOUNDAGENCY.3
  13. 13. BENCHMARK CLIENT GOALSVisits?Leads?Customers?#InboundAgency
  14. 14. CREATE CONTENT#InboundAgency
  15. 15. COMMUNICATE INTELLIGENTLY#InboundAgency
  16. 16. ALIGN SALES & MARKETINGSales Notifications CRM Integration#InboundAgency
  17. 17. MEASURE & REPORT ROI#InboundAgency
  18. 18. LIVE WORKSHOP.4
  19. 19. NEXT STEPS &ACTION ITEMS.5
  20. 20. #InboundAgencyLet’s Talk:http://bit.ly/AgencyTalk
  21. 21. Why did you lose your last client?FINAL THOUGHT
  22. 22. QUESTIONS?Let’s Talk:http://bit.ly/AgencyTalk
  23. 23. THANK YOU.Let’s Talk:http://bit.ly/AgencyTalk
Fly UP
loading...